The Great Columbia Crossing

Chamber of Commerce for Astoria Oregon needed a new design for the annual Great Columbia Crossing. We needed to put together merchandise design like a shirt, socks, and a runner’s bib, as well as a volunteer badge. We also, put together social media posts for Instagram and Facebook. Since people come from the Portland area as well as the locals who participate, we wanted to utilize social media with Instagram and Facebook.  The social media posts consisted of posts relating to before, during, and after the event. Leading up we have a post for registration being available with the new design and merchandise available, then we created an “add yours” story template for engagement. A post showing during the event, showed before, peak, and the finish line. Then our post wrapping up the event announces that photos are ready for purchase.